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	<title>Balzac</title>
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	<link>http://balzac.com</link>
	<description>Communications &#38; Marketing</description>
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		<title>Judges Announced for Second Annual “Cattails &amp; Tules”</title>
		<link>http://balzac.com/2012/05/14/judges-announced-for-second-annual-cattails-tules/</link>
		<comments>http://balzac.com/2012/05/14/judges-announced-for-second-annual-cattails-tules/#comments</comments>
		<pubDate>Mon, 14 May 2012 15:58:03 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=296</guid>
		<description><![CDATA[Lake County, CA – Greg Cole, Traci Dutton, Ken Frank, and Peggy King will judge the Second Annual Cattails &#38; Tules Wine &#38; Food Pairing Festival, a major fundraiser for the Konocti Regional Trails and Anderson Marsh Interpretive Association. The event, which pairs food from local restaurants with award-winning wines from Lake County, will be [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Lake County, CA</strong> – Greg Cole, Traci Dutton, Ken Frank, and Peggy King will judge the Second Annual Cattails &amp; Tules Wine &amp; Food Pairing Festival, a major fundraiser for the Konocti Regional Trails and Anderson Marsh Interpretive Association. The event, which pairs food from local restaurants with award-winning wines from Lake County, will be held Saturday, June 16 at Gregory Graham Winery and Vigilance Winery &amp; Vineyards.</p>
<p>Greg Cole is the executive chef and owner of Celadon and Cole&#8217;s Chop House, both located in historic downtown Napa. A graduate of the Culinary Institute of America at Hyde Park, Greg and his wife and business partner, Beth Fairbairn, opened the award-winning Celadon in 1996, and Cole’s Chop House in 2000. In 1998 Greg was selected as one of the 24 &#8220;hottest young chefs&#8221; in America by the <em>Wine Spectator</em> magazine.</p>
<p>Traci Dutton is the sommelier and beverage manager for The Culinary Institute of America at Greystone, located in St. Helena, where she is responsible for selecting and purchasing wine, creating wine lists, menus, and food and wine pairings, and staff training for all components of the CIA Greystone campus, including the Wine Spectator Greystone Restaurant, the Professional Wine Studies Program, and Special Events. Her imaginative wine lists at the Wine Spectator Greystone Restaurant have won numerous awards.</p>
<p>Ken Frank, the Executive Chef and owner of La Toque in Napa, is entirely self-taught. He began his career at sixteen with a dishwashing job in France, and quickly worked his way through the kitchen ranks to become a successful chef at a very young age. In 1979 he opened the original La Toque on the Sunset Strip in West Hollywood at age twenty-three. In 1998 Ken decided to pursue his dream of moving to Napa Valley, where he opened a new La Toque in Rutherford. In 2008, La Toque moved to the new Westin Verasa in downtown Napa.</p>
<p>Cookbook author Peggie King joined the healthy food revolution with her first cookbook, entitled <em>Fit Food for Foodies</em>. Her simple recipes are gluten-free, dairy-free, and sugar-free. Peggie has prepared her unique recipes for local community winery events featuring healthy lifestyle foods paired with local wines. Peggie’s “day job” is in environmental consulting.</p>
<p>Cattails &amp; Tules will be held on June 16th from 12:00 to 3:00 pm and will showcase local restaurants and chefs as they pair Vigilance and Gregory Graham wines with their creative cuisines. The panel of judges will evaluate the pairings in four different categories:</p>
<ul>
<li>Best Presentation</li>
<li>Most Creative</li>
<li>Best of Show</li>
<li>Best Use of Local Products</li>
</ul>
<p>Guests will vote on a special 5th category, &#8220;Consumers’ Favorite Wine &amp; Food Pairing.&#8221; Tickets may be purchased at Shannon Ridge, Vigilance, and Gregory Graham Tasting Rooms, online at <a href="http://r20.rs6.net/tn.jsp?t=6hnn9kjab.0.taanckjab.qgyk5kcab.2522&amp;ts=S0741&amp;p=http%3A%2F%2Fwww.cattailsandtules.com" target="_blank">www.cattailsandtules.com</a> or by calling 707-998-9656. The price for the event is $40 per person, and proceeds will go towards the Konocti Regional Trails and Anderson Marsh Interpretive Association. </p>
<p>About Shannon Ridge and Vigilance:</p>
<p>The Shannons are committed to preserving their land, not only for the great vineyard sites but also for the bear, elk, mountain lions, eagles and other creatures which live there. Of the approximately 1,400 acres on the ranch, only about 35% have been converted to vineyards. The balance of the land has been preserved for the wildlife which wanders through the property from the expansive wilderness area to the north and east. The vineyards were carefully planned out, leaving corridors open to migrating animals and protecting sensitive nesting areas.</p>
<p>About Gregory Graham Wines:</p>
<p>Twelve years ago Greg Graham set out to produce world-class wines from Lake County. His hands-on approach to winemaking, complemented by 25 years of experience, is giving consumers fresh, structured, fruit-forward vintages that are reflective of a high quality winegrape growing region.</p>
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		<title>Great American Wines Cruise to Embark This Fall</title>
		<link>http://balzac.com/2012/05/08/great-american-wines-cruise-to-embark-this-fall/</link>
		<comments>http://balzac.com/2012/05/08/great-american-wines-cruise-to-embark-this-fall/#comments</comments>
		<pubDate>Tue, 08 May 2012 20:26:30 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=295</guid>
		<description><![CDATA[Napa, CA- For the first time, Expedia CruiseShipCenters, Wine Club Cruises and Buena Vista Winery have come together to host the Great American Wines Cruise this fall. Cruise participants will have the opportunity to relive the history of wine inAmerica and taste over 50 great wines as they cruise down theMississippi River from aboard the [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Napa, CA</strong>- For the first time, Expedia CruiseShipCenters, Wine Club Cruises and Buena Vista Winery have come together to host the Great American Wines Cruise this fall. Cruise participants will have the opportunity to relive the history of wine inAmerica and taste over 50 great wines as they cruise down theMississippi River from aboard the Great American Steamboat Company’s American Queen. </p>
<p>“This is a wonderful opportunity for guests to learn about American Wine history from the experts,” says Brian Murphy of Expedia CruiseShipCenters. “Not only will the participants get to know American wine celebrities and industry professionals, but they will develop a strong relationship with the fellow wine participants.”</p>
<p>The host of the cruise will be Count Agoston Haraszthy, who founded Buena Vista Winery in 1857 and is considered to be the Father of Viticulture and Modern Winemaking in California (played by George Webber, professional character portrayal actor). The other guides for the cruise will be Dr. Liz Thach, Master of Wine, and management and wine business professor atSonomaStateUniversity, and Tom Blackwood, Director of Retail Operations for Buena Vista Winery, DeLoach Vineyards, JCB and Raymond Vineyards.</p>
<p>Guests will also enjoy wines from Buena Vista Winery and the Boisset Family Estates collection, such as Raymond Vineyards, DeLoach Vineyards and JCB by Jean-Charles Boisset<strong>.</strong><strong> </strong></p>
<p>“Buena Vista is thrilled to be a part of this premier cruise exploring the fascinating history of Americawines,” says Jean-Charles Boisset. “As California’s first premium winery, Buena Vista is historically important in bringing modern viticulture to California.  We are eager to share our wines, our story, and our vision for the future of Californiawines with cruise guests.”</p>
<p>Highlights of the cruise will include five winemaker dinners, an excursion to Stone Hill Winery inMissouri, and private wine tastings, including a historic tasting featuring the oldest American wineries, such as Brotherhood, Meiers, Val Verde, Wiederkehr, &amp;Buena Vista. There will also be a special wine tasting with Buena Vista Winery and Wollersheim Cellars, which was founded by Count Argoston Haraszthy. The Count and Tom Blackwood will be the hosts of this unique experience.</p>
<p>This ten day, nine night historic wine experience will take place from October 27th – November 5th, 2012, and will embark from St. Louisand finish in St. Paul. Fares start at $2,699. For more information and to book your reservations, call ExpediaCruiseShipCenters–NorthBayat 800-258-8880 or email <a href="mailto:WineClub@CruiseShipCenters.com">WineClub@CruiseShipCenters.com</a>.</p>
<p>About Expedia CruiseShipCenters:</p>
<p>CruiseShipCenters has been one ofNorth America&#8217;s leading cruise vacation specialists since 1987. With over 116 retail locations and 2500 professionally-trained Cruise Consultants, they are committed to delivering you outstanding service and cruise value online and in store. Wine Club Cruises feature world class wine educators, winemakers, winery owners, wine industry professionals and as many as four partner wineries on each cruise.</p>
<p>About Buena Vista Winery:</p>
<p>Founded in 1857, Buena Vista Winery isCalifornia’s first premium winery and joined the Boisset Family Estates collection in May 2011. Proprietor Jean-Charles Boisset immediately sensed and understood the spiritual and historical importance of Buena Vista toCalifornia. History is reinventing itself, with Buena Vista once again becoming the creative embodiment of theCaliforniawine world and a place of true innovation. Boisset has invested in the restoration of the winery and wine caves and is returning the wines to their former glory.</p>
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		<title>Napa River Rutherford Restoration Receives $750,000 Grant</title>
		<link>http://balzac.com/2012/05/01/napa-river-rutherford-restoration-receives-750000-grant/</link>
		<comments>http://balzac.com/2012/05/01/napa-river-rutherford-restoration-receives-750000-grant/#comments</comments>
		<pubDate>Tue, 01 May 2012 22:26:57 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=291</guid>
		<description><![CDATA[Rutherford, CA – The State Water Resources Control Board has awarded Napa County a $750,000 Clean Water Act 319(h) Nonpoint Source grant to fund construction of the Napa River Rutherford Reach Restoration Project in Reach 8, on the Cakebread, Nickel &#38; Nickel and Laird properties in Rutherford and Oakville. The grant review and selection process [...]]]></description>
			<content:encoded><![CDATA[<p>Rutherford, CA – The State Water Resources Control Board has awarded Napa County a $750,000 Clean Water Act 319(h) Nonpoint Source grant to fund construction of the Napa River Rutherford Reach Restoration Project in Reach 8, on the Cakebread, Nickel &amp; Nickel and Laird properties in Rutherford and Oakville. The grant review and selection process was a joint effort of the State Water Board, nine Regional Water Quality Control Boards, and U.S. Environmental Protection Agency. This funding will bring the Rutherford Reach Restoration Project to 70% completion by 2013.</p>
<p>The Rutherford Dust Society galvanized the local community of landowners to undertake the restoration of the Napa River in Rutherford and Oakville starting in 2002, with the initiation of the Rutherford Reach Restoration Project. A decade later, under the leadership of Napa County, the project has successfully demonstrated shared costs and benefits among all stakeholders, from private landowners to the local community, state and federal government. To date, Napa County has received nearly $6 million in state and federal grant funding in support of the Rutherford Reach Restoration Project, which it has matched with local Measure A watershed improvement tax funds. Private landowners have contributed an equal amount in land and lost agricultural production value to expand the riparian forest by 18 acres along the Napa River. These contributions are supporting improvement of water quality, enhancement of wildlife habitat, attenuation of flood damage, and provision of property protection along 4.5 miles of the Napa River. This project is on target to achieve completion by the TMDL compliance date of 2017.</p>
<p>With the Napa River Rutherford Reach Restoration Project serving as a successful model, Napa County is continuing its restoration efforts an additional nine miles downstream through the Oakville-Oak Knoll Reach, in partnership with the California Land Stewardship Institute and local landowners. Napa County is currently applying for grant funds to construct the remainder of the Rutherford Reach Restoration Project, and to begin construction on the restoration of the Oakville-Oak Knoll Reach Restoration Project.</p>
<p>About Rutherford Dust Society:</p>
<p>Founded in 1994, the Rutherford Dust Society’s mission is to encourage and promote the highest quality standards in grape growing and wine making in the Rutherford Viticultural Area, and to gain recognition for this quality through education of the membership and public. To that end, the Rutherford Dust Society hosts several yearly events, including the community-oriented Rutherford Block Party, and A Day in the Dust, a trade and media tasting of current vintages. To promote the health of the Napa River, the Rutherford Dust Society formed the Rutherford Dust Restoration Team, a group of vintners and growers who are working together to restore the river as it passes through the Rutherford AVA.</p>
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		<title>Shannon Ridge Acquires High Valley Vineyard</title>
		<link>http://balzac.com/2012/04/23/shannon-ridge-acquires-high-valley-vineyard/</link>
		<comments>http://balzac.com/2012/04/23/shannon-ridge-acquires-high-valley-vineyard/#comments</comments>
		<pubDate>Mon, 23 Apr 2012 18:55:54 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=286</guid>
		<description><![CDATA[Lake County, CA – Clay and Margarita Shannon have purchased High Valley Vineyard and will add that property and brand to their portfolio of Lake County wines. The eighty-acre vineyard lies adjacent to the Shannons’ home vineyard in the High Valley appellation of Lake County. “Margarita and I have admired this property for a long [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Lake County, CA</strong> – Clay and Margarita Shannon have purchased High Valley Vineyard and will add that property and brand to their portfolio of Lake County wines. The eighty-acre vineyard lies adjacent to the Shannons’ home vineyard in the High Valley appellation of Lake County.</p>
<p>“Margarita and I have admired this property for a long time,” says Clay Shannon. “The Sauvignon Blanc and Cabernet are a great fit for our Shannon Ridge Family of Wines, and our flock of 1,000 sheep have always thought that the grass seemed just a little bit greener on the other side of that fence.” The vineyard will be renamed Betsy’s Vineyard, paying tribute to Clay Shannon’s mother, who passed away from cancer. “It’s nice to think that her memory will live on in this vineyard and wines,” Shannon says. </p>
<p>The High Valley Vineyard wines will be expanded into national distribution. “We really believe in Lake County and the quality that we can deliver in the bottle,” says Clay Shannon. “So purchasing this vineyard and these wines was just another way to confirm our commitment to the region.”</p>
<p>“As we take these wines into national distribution, we’ll dedicate a portion of the proceeds to fight cancer,” says Margarita Shannon. “That’s something very close to our hearts, and it has affected so many people. We want to do something to make a difference.” The Shannons also support Sponsoring Survivorship, a non-profit organization for women in Lake County struggling against breast cancer.</p>
<p>The portfolio of award-winning Shannon Ridge wines includes the Single Vineyard Collection and Ranch Collection, as well as affiliated brands Vigilance, Hillgate, Dos Brotos, Dalliance, Cross Springs, and now High Valley Vineyard.  Shannon Ridge’s vineyards are certified sustainable, and are known for their woolly compost machines – a flock of 1,000 sheep, complete with shepherd and a team of highly trained sheepdogs. The sheep do an excellent job of canopy management and leaf removal, and pick the vineyard clean after harvest. They also manage the cover crop in the spring and work hard to reduce fire danger in the surrounding hills the remainder of the year.</p>
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		<title>O&#8217; Neill Vintners Retains Balzac Communications</title>
		<link>http://balzac.com/2012/04/10/o-neill-vintners-retains-balzac-communications/</link>
		<comments>http://balzac.com/2012/04/10/o-neill-vintners-retains-balzac-communications/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 21:10:13 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Balzac in the News]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=284</guid>
		<description><![CDATA[April 10, 2012 O’Neill Vintners has retained Balzac Communications &#38; Marketing, the leading wine public relations and marketing agency in the wine industry, as their agency of record. As the acting agency, Balzac will be responsible for promoting the wines of the O’Neill portfolio to wine industry trade, media, and consumers. The brands the agency [...]]]></description>
			<content:encoded><![CDATA[<p>April 10, 2012</p>
<p>O’Neill Vintners has retained Balzac Communications &amp; Marketing, the leading wine public relations and marketing agency in the wine industry, as their agency of record. As the acting agency, Balzac will be responsible for promoting the wines of the O’Neill portfolio to wine industry trade, media, and consumers. The brands the agency will represent include Camelot, Pepi, Tin Roof and Moscato Allegro.</p>
<p>“We are excited to be working with Balzac Communications and have their support in growing our wine portfolio,” said Jeff O’Neill, CEO of O’Neill Vintners. “Balzac understands our mission and goals, knows our company’s history and where we want to go. We look forward to getting there together.”</p>
<p>“We’re thrilled to be working with O’Neill Vintners,” said Paul Wagner, President of Balzac Communications &amp; Marketing. “O’Neill has a fresh, exciting portfolio of wines and a strong vision for their future. Their team brings so much energy and dedication to the table. It will be a pleasure working with them to grow their wine brands and expand their business.”</p>
<p>O’Neill Vintners was founded in 2004 by Jeff O’Neill, former CEO of Golden State Vintners and third generation member of a California winemaking family with roots dating back to 1934. During the ensuing years, O&#8217;Neill Vintners has grown to become the 8th largest U.S. winery with a reputation for producing premium wines, both for their growing proprietary portfolio and as one of the premier custom wine producers in California. O’Neill’s national brands include Camelot, Pepi, Tin Roof, and Moscato Allegro. For more information on O’Neill Vintners, please visit http://www.oneillwine.com.</p>
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		<title>Tuscan Wine Masters Academy</title>
		<link>http://balzac.com/2012/03/21/tuscan-wine-masters-academy/</link>
		<comments>http://balzac.com/2012/03/21/tuscan-wine-masters-academy/#comments</comments>
		<pubDate>Wed, 21 Mar 2012 18:35:02 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=281</guid>
		<description><![CDATA[April 10: Consorzio Vino Chianti Classico April 11: Consorzio del Vino Nobile di Montepulciano April 12: Consorzio del Vino Brunello di Montalcino 9 am- noon New York Where: New York Vintners Speaker: Tracy Ellen Kamens, DWS, CWE San Francisco Where: Hotel Monaco Speaker: Tim Gaiser, MS For more information or to register for this event, contact [...]]]></description>
			<content:encoded><![CDATA[<p>April 10: Consorzio Vino Chianti Classico</p>
<p>April 11: Consorzio del Vino Nobile di Montepulciano</p>
<p>April 12: Consorzio del Vino Brunello di Montalcino</p>
<p>9 am- noon</p>
<p>New York</p>
<p>Where: New York Vintners</p>
<p>Speaker: Tracy Ellen Kamens, DWS, CWE</p>
<p>San Francisco</p>
<p>Where: Hotel Monaco</p>
<p>Speaker: Tim Gaiser, MS</p>
<p>For more information or to register for this event, contact <a href="http://balzac.com/people/napa/stacey-szumiak/">Stacey Orozco</a>.</p>
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		<title>Jonathan Edwards Winery- The California Collection</title>
		<link>http://balzac.com/2012/03/01/jonathan-edwards-winery-the-california-collection/</link>
		<comments>http://balzac.com/2012/03/01/jonathan-edwards-winery-the-california-collection/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 20:40:59 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Balzac in the News]]></category>
		<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=273</guid>
		<description><![CDATA[Watch this video for a glimpse of Jonathan Edwards Winery- and see cameo appearances from our own Paul Wagner &#38; Michael Wangbickler!]]></description>
			<content:encoded><![CDATA[<p>Watch this <a href="http://vimeo.com/37693726">video</a> for a glimpse of Jonathan Edwards Winery- and see cameo appearances from our own Paul Wagner &amp; Michael Wangbickler!</p>
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		<title>Balzac Communications Chooses VinTank!</title>
		<link>http://balzac.com/2012/03/01/balzac-communications-chooses-vintank/</link>
		<comments>http://balzac.com/2012/03/01/balzac-communications-chooses-vintank/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 20:28:04 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Balzac in the News]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=272</guid>
		<description><![CDATA[Napa, CA – One of the most prestigious public relations firms in the wine industry has chosen VinTank for all of their social listening and social customer relationship management needs. “We looked at a myriad of other solutions at all price points. VinTank not only offered the best in terms of features, but also had a [...]]]></description>
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<p>Napa, CA – One of the most prestigious public relations firms in the wine industry has chosen VinTank for all of their social listening and social customer relationship management needs. “We looked at a myriad of other solutions at all price points. VinTank not only offered the best in terms of features, but also had a thorough understanding of the wine industry,” said Michael Wangbickler, Balzac Senior Account Executive.</p>
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<div>Balzac will now have deep access to analytics never before available that will give them detailed information about their clients’ customers and conversations related to the brands they are managing, while measuring their successful interactions and media programs put into action. ”Having the visibility into all of my clients’ social conversations across millions of channels and millions of consumers was reason enough to select VinTank, but their recent release of SCRM features that allow us to manage our clients’ Facebook Fan Pages and append, organize and manage the customer information set them apart from any other solution available in the market today,” added Wangbickler.</div>
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<p>Most wineries and wine companies have become firmly convinced of the value of social media, but may be struggling  to find ways to best manage (and leverage) the influx of conversations that surround wine and their brands. Others, like Balzac Communications, are now at the point of trying to identify their direct and indirect consumers in order to target their marketing and engagement efforts.</p>
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<p>“It is an honor to be selected by such an amazing PR firm to help them manage social media and social customers for their winery customers,” says Paul Mabray, Chief Strategy Officer of VinTank. “We plan to keep enhancing our platform to even better serve the wine industry and professional firms like Balzac.”</p>
<p>Wineries, wine companies, PR agencies and more can sign up for free accounts to VinTank’s social listening platform as well as upgrade their accounts to access these same customer and management features at <a href="http://vintank.com/our-software">http://vintank.com/our-software</a>.</p>
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		<title>How to Get a Job in the Wine Industry, Part 1</title>
		<link>http://balzac.com/2012/03/01/how-to-get-a-job-in-the-wine-industry-part-1/</link>
		<comments>http://balzac.com/2012/03/01/how-to-get-a-job-in-the-wine-industry-part-1/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 17:20:12 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Balzac in the News]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=270</guid>
		<description><![CDATA[Article By: Ian White From: 7 X 7 Magazine The romance and excitement that swirl around wine and wine culture can make it frustratingly  difficult to break into the industry. However, there are plenty of opportunities out there for those who truly love wine and food and are willing to do what it takes to break [...]]]></description>
			<content:encoded><![CDATA[<p>Article By: <a href="http://www.7x7.com/user/90">Ian White</a></p>
<p>From: <a href="http://www.7x7.com">7 X 7 Magazine</a></p>
<p>The romance and excitement that swirl around wine and wine culture can make it frustratingly  difficult to break into the industry. However, there are plenty of opportunities out there for those who truly love wine and food and are willing to do what it takes to break down the barriers. This is the first installment in a 3-step field guide, complete with advice from the industry leaders doing the hiring, that will help land you a job in this coveted trade.</p>
<p> <strong>Step 1: Get Out There</strong></p>
<p>Get out there and start meeting people, networking, and learning. Spend time in the wine country, get to know the areas and wineries that you like, and figure out why. This is going to be fun and inspiring, but don’t start submitting resumes until you’ve got some trusted acquaintances or friends in the industry, and can hold your own in a conversation about wine (and food pairing if possible). Start by attending local classes at places like the <a href="http://www.indiewine.com/classes.php" target="_blank"><strong>San Francisco Wine Center</strong></a>, wine and cheese pairing classes at the <a href="http://www.7x7.com/eat-drink/major-cheese-cheese-school" target="_blank"><strong>Cheese School of San Francisco</strong></a>, creative wine events hosted by <strong><a href="http://www.trbevents.com/" target="_blank">The Right Blend</a>, </strong>or informative winemaker events at local boutiques like <strong><a href="http://www.biondivino.com/" target="_blank">biondivino</a>. </strong>Make sure to stay in touch with the instructors. Go to larger events like the <a href="http://www.reserveroomsf.com/" target="_blank"><strong>Reserve Room SF</strong></a> and <a href="http://www.sfvintnersmarket.com/"><strong>SF Vintners Market</strong></a>, where you can meet winemakers and people from every corner of the industry. Try and buy the wines, get business cards, follow up with comments and questions, and build relationships. </p>
<p><strong>Here&#8217;s what the experts have to say:</strong></p>
<p><em>&#8220;The wine industry is notoriously tough to crack. You not only need good qualifications, you also need to get noticed. That means attending a lot of wine functions, going to a lot of interviews, and making as many connections as you can. It really matters who you know, as much as what you know, so get out there and start networking.&#8221;</em></p>
<p><strong><em> </em><em>–</em><em>Paul Wagner, Agency Owner and President, <strong><a href="http://balzac.com/" target="_blank">Balzac Communications</a></strong></em></strong></p>
<p><a href="http://www.7x7.com/napa/how-get-job-wine-industry">Read the rest</a>.</p>
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		<title>Chianti Classico Tasting</title>
		<link>http://balzac.com/2012/02/29/chianti-classico-tasting/</link>
		<comments>http://balzac.com/2012/02/29/chianti-classico-tasting/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 21:12:15 +0000</pubDate>
		<dc:creator>Stacey Szumiak</dc:creator>
				<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://balzac.com/?p=268</guid>
		<description><![CDATA[Come discuss, sip, and learn more about the finest Chianti Classico wines. Tracy Ellen Kamens, DWS, CWE, will be the hostess of the evening. When: Thursday, March 22, 4-7 pm Where: 67 Wine Shop, 179 Columbus Ave. New York, NY For more information, click here.]]></description>
			<content:encoded><![CDATA[<p>Come discuss, sip, and learn more about the finest Chianti Classico wines. Tracy Ellen Kamens, DWS, CWE, will be the hostess of the evening.</p>
<p>When: Thursday, March 22, 4-7 pm</p>
<p>Where: 67 Wine Shop, 179 Columbus Ave. New York, NY</p>
<p>For more information, click <a href="http://www.67wine.com/main.asp?request=EVENTS&amp;event=920&amp;">here</a>.</p>
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