Stellar Winery Websites – Part Two
Winery websites are moving away from “brochureware” to real eCommerce platforms. In order to accomplish this, multiple technologies are required.
Stellar Winery Websites – Part One
Helping build beverage websites is fun. It never gets old and is always a challenge. Because as soon as sell alcohol online, things get pretty interesting.
Mendocino Wine Co. Acquires OFFbeat
Mendocino Wine Company Acquires OFFbeat Brands Portfolio of Lifestyle Wines Mike Kenton, OFFbeat Brands creator to Join Mendocino Wine Co. June 30, 2016 (Ukiah, CA) – Mendocino Wine Company, owners of Parducci® Wine Cellars, Mendocino’s longest running winery, has purchased the fast-growing, innovative wine portfolio of OFFbeat Brands. Zin-Phomaniac, Tie-Dye, Jellybean and Slices Sangria, join…
A Balzac Case Study: Tony Arcudi by Tiffany van Gorder
At Balzac Communications, we work hard to connect with our clients and deliver the results they want. After all, having strong client and media relationships is what public relations is all about. That’s why initial face-to-face meetings with potential new clients are so valuable. It’s the opportunity for us to listen to them speak about…
Warren Winiarski sponsors anniversary event
Warren Winiarski featured in Judgment of Paris 40th Anniversary Celebrations FOR IMMEDIATE RELEASE Paul Wagner Balzac Communications Phone: 707-255-7667 Email: pwagner@balzac.com Warren Winiarski featured in Judgment of Paris 40th Anniversary Celebrations National and regional events highlight the occasion Napa, CA (May 24, 2016) – Napa Valley winemaker Warren Winiarski, who made the Cabernet Sauvignon that…
FurmintUSA Creates a Buzz
FurmintUSA Creates a Buzz with U.S. Marketing Blitz and Bi-Coastal Promotional Tour For Immediate Release Contact: Michael Wangbickler Balzac Communications & Marketing Phone: 707-255-7667 Email: mwangbickler@balzac.om (Budapest, Hungary – June 1, 2016) – FurmintUSA conducted a marketing blitz through March and April in New York City, Washington, D.C., San Francisco and Los Angeles, showcasing Hungary’s…
THREE PASS MASTER EXAM FOR COURT OF MASTER SOMMELIERS
COURT OF MASTER SOMMELIERS, AMERICAS WELCOMES THREE NEW MASTERS TO ITS PRESTIGIOUS RANKS Michael Wangbickler, CEO Balzac Communications & Marketing mwangbickler@balzac.com Kathleen Lewis, Executive Director Court of Master Sommeliers, Americas klewis@mastersommeliers.org COURT OF MASTER SOMMELIERS, AMERICAS WELCOMES THREE NEW MASTERS TO ITS PRESTIGIOUS RANKS David Keck, Kyungmoon Kim, and Jim Rollston Named Master Sommeliers ASPEN,…
Carpene Malvolti
Carpenè Malvolti Raises Bar for Quality with Release of PVXINVM FOR IMMEDIATE RELEASE Contact: Emma Thomas Balzac Communications & Marketing ethomas@balzac.com (707) 255-7667 Carpenè Malvolti Raises Bar for Quality with Release of PVXINVM Ancient vine Prosecco pays homage to its history in the region Conegliano, Italy (April 28, 2016) – Carpenè Malvolti, the first company…
Mendelson publishes “Appellation Napa Valley”
Mendelson’s Book “Appellation Napa Valley” Offers an Inside Look at America’s Most Famous Wine Region For Immediate Release April 25, 2016 Contact: Paul Wagner/Ema Ripley Balzac Communications & Marketing Phone: 707-255-7667 Email: pwagner@balzac.com/eripley@balzac.com Napa, California – Richard Mendelson, the leading expert on appellation and wine law in the USA, has released “Appellation Napa Valley –…
Pure TIn sponsors Somm session
Pure Tin Label Sponsors Sommelier Training at the 2016 CIA Sommelier Summit and the Napa Valley Wine Academy FOR IMMEDIATE RELEASE April 13, 2016 Contact: Michael Wangbickler Balzac Communications & Marketing Phone: 707-255-7667 Email: mwangbickler@balzac.com Pure Tin Label Sponsors Sommelier Training at the 2016 CIA Sommelier Summit and the Napa Valley Wine Academy (Napa, CA)…
Balzac Communications & Marketing Hires Wine Industry Veteran Mark Feinberg
Balzac Communications & Marketing Hires Wine Industry Veteran Mark Feinberg FOR IMMEDIATE RELEASE Michael Wangbickler Balzac Communications Phone: 707-255-7667 Email: mwangbickler@balzac.com Balzac Communications & Marketing Hires Wine Industry Veteran Mark Feinberg Napa, CA (April 4, 2016) – Balzac Communications & Marketing is proud to announce that Mark Feinberg is joining its team…
An Award Winning Year for Il Fiorello Olive Oil Company
An Award Winning Year for Il Fiorello Olive Oil Company FOR IMMEDIATE RELEASE Mark Feinberg/Ema Ripley Balzac Communications Phone: 707-255-7667 Email: mfeinberg@balzac.com, eripley@balzac.com An Award Winning Year for Il Fiorello Olive Oil Company April 6, 2016 (Suisun Valley, CA) – Local artisan extra virgin olive oil producer Il Fiorello Olive Oil Company continues…
Wente Family Estates and Murrieta’s Well Showcase Wines at 9th Annual Pebble Beach Food & Wine Festival
Wente Family Estates and Murrieta’s Well Showcase Wines at 9th Annual Pebble Beach Food & Wine Festival FOR IMMEDIATE RELEASE Contact Information: Wente Vineyards: Tiffany Van Gorder, tvangorder@balzac.com Murrieta’s Well: Emma Thomas, ethomas@balzac.com Balzac Communications & Marketing (707) 255-7667 Wente Family Estates and Murrieta’s Well Showcase Wines at 9th Annual Pebble Beach Food &…
#LakeCountyRising Charity Wine Auction raises more than $150,000 for Valley Fire Relief
#LakeCountyRising Charity Wine Auction raises more than $150,000 for Valley Fire Relief FOR IMMEDIATE RELEASE Contact: Paul Wagner Balzac Communications & Marketing (707) 255-7667 pwagner@balzac.com #LakeCountyRising Charity Wine Auction raises more than $150,000 for Valley Fire Relief St. Helena, CA (March 22, 2016) – Lake, Napa and surrounding county residents joined #LakeCountyRising to…
Thompson, Beckstoffer and Hatton to Lead #LakeCountyRising Charity Wine Auction
Thompson, Beckstoffer and Hatton to Lead #LakeCountyRising Charity Wine Auction FOR IMMEDIATE RELEASE March 15, 2016 Contact: Paul Wagner Balzac Communications & Marketing Phone: 707-255-7667 Email: pwagner@balzac.com Thompson, Beckstoffer and Hatton to Lead #LakeCountyRising Charity Wine Auction Sunday, March 20, 2016 2:00 p.m. to 5:00 p.m. Culinary Institute of America – Greystone…
New Video Features Master Sommelier Tim Gaiser with A Key Tip for Aspiring Sommeliers
New Video Features Master Sommelier Tim Gaiser with A Key Tip for Aspiring Sommeliers For Immediate Release February 2, 2016 Contact: Michael Wangbickler Balzac Communications & Marketing Phone: 707-255-7667 Email: mwangbickler@balzac.com New Video Features Master Sommelier Tim Gaiser with A Key Tip for Aspiring Sommeliers Pure Tin Mark of Distinction Campaign …
The Territory Ahead by Robin Lewis
As a secret addict of Territory Ahead clothing catalogs, I was interested to read recently in the Wall Street Journal (which found its way into the design department from the PR folks next door) regarding “Why You Get So Many Catalogs.” The upshot is that, as we know, print and web marketing work very well…
